Friday, October 21, 2011

Electric Car Owners Poised for Bottom-Up Movement in 2012

Electric Car Owners Poised for Bottom-Up Movement in 2012:
The world's first Nissan LEAF owner, Olivier Chalouhi (right), gets into his brand new Nissan LEAF for the first time with Nissan's North American President, Carlos Tavares (left).

We're approaching the one-year anniversary of when the world's first Nissan LEAF owner, Olivier Chalouhi (right), received his brand new Nissan LEAF.



The critical role of rank-and-file EV drivers in making sure electric cars are a big success was the subject of two articles I wrote for the Autos section of last Sunday’s New York Times. Every where I turn, I’m seeing more signs that it’s everyday drivers—not big corporations overspending on advertising hype, or start-up companies flush with government funding—that will pave the way to an electrified auto future.

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