Levi Waterless Jeans Use 28% Less Water, Will Save 16 Million Liters by Spring 2011

Levi Waterless Jeans Use 28% Less Water, Will Save 16 Million Liters by Spring 2011: "Thanks to simple changes to the jeans finishing process, each pair of the new Levi's boasts a water footprint that is 28 percent smaller than most brands. That’s the equivalent 2,682,119 5-minute showers, 13.4 million toilet flushes, or 84,787 years of drinking water for one person."